Digital Marketing Course in Calicut, Kochi , Kerala

Measuring brand awareness and reputation with SEO KPIs and metrics involves tracking various indicators that reflect your brand's visibility and perception online. Start by monitoring metrics such as organic search traffic, branded keyword rankings, and the number of branded searches to gauge your brand's visibility in search engine results pages (SERPs). Additionally, analyze social media mentions, sentiment analysis, and online reviews to assess your brand's reputation and perception among users. Pay attention to metrics like engagement rates, shares, and comments on social media platforms to understand how your audience interacts with your brand. By combining these SEO KPIs and metrics, you can gain valuable insights into your brand's awareness and reputation in the digital landscape and make informed decisions to enhance your brand's presence and perception.